Typography is everywhere. It’s found on street signs, in the subway, on posters, in magazines, and of course, the Internet. It may sound a little invasive, but most typefaces you see around you have been carefully designed with an aim to express a specific feeling, brand identity, or to help readability. Typography design is a craft that’s been around since the 15th century, and continues to evolve thanks to new technology, as well as the innovative ideas of contemporary artists. Today, text is no longer only a way to communicate in written form; it’s also seen as a means of artistic expression.
The evolution of typography is closely linked to the available technology of the time, as well as cultural and societal influences. And like the pioneers of the past, today’s type designers and artists continue to push the boundaries of typography, to change the way we see, and even experience the words that we read. Now, often utilizing a vast range of digital tools, they are able to produce some of the most thought-provoking and innovative typography art to date.